WYN Beauty marked its first anniversary and Serena Williams' journey as an entrepreneur by partnering with CNC for a two-day mobile pop-up in Los Angeles. At the WYN Sports Club, powered by Shopify, guests could get shade-matched by professionals, enjoy a paleta, play games to win product minis, and maybe even snap a photo with Serena herself. The event was lively and interactive, helping more people learn about the partnership and boosting in-person sales for the beauty line.
